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Business Development Manager – Webinar and Video Sales


Akabo Media is a UK based business information publishing and events company serving the supply chain and logistics markets as well as transport and technology. Exhibitions include IntraLogisteX, Robotics and Automation and CiTTi Exhibition, on the events side we have both virtual and in-person events in transport, technology and road user charging and magazines covering all the above sectors – Logistics Manager, Robotics & Innovation and CiTTi magazine.

Job Purpose

We have developed a very successful virtual conference and webinar sales story and are now looking for some0one to work on this exclusively and develop the business further

Key Skills

  • A strong B2B sales background and track-record
  • Driven by targets – motivated by succeeding and making money
  • Ability to use commercial acumen for business profit/sustainable growth
  • Inquisitive with strong verbal, communication and reasoning skills
  • Can operate under own initiative yet work as part of a small team as a positive influence
  • Well-organised with excellent planning skills
  • Comfortable dealing with the C-suite
  • Resilient – can handle client rejection and still demonstrate the right sales behaviours (activity, communication, questioning, etc.)
  • Operates professionally and committed to excellence in the sales function

Core tasks

  • Deliver budgeted sales revenues across our events and exhibitions portfolio
  • Manage existing accounts maximising yields through a value-based sales approach
  • Creating new revenue opportunities (upselling, new revenue streams etc.)
  • Active engagement with lapsed accounts to regain sales
  • Proactively develop new accounts through telephone and face-to-face activities (exhibitions, client visits, etc.)
  • Day-to-day use of CRM system to record and plan client contacts
  • Formulation of sales strategies with management and colleagues
  • Provide accurate forecasts and sales reports
  • Ensure competitor analysis is undertaken and opportunities acted upon
  • Manage workload (sales & non-sales) and meet all expected deadlines
  • Carry out any other duties that might be reasonably expected

Key Activity metrics

  • 90 minutes per day on the telephone engaging with clearly defined client universe
  • Work closely, professionally and in harmony with editorial and other Akabo Media colleagues
  • Close engagement with the rest of the commercial teams to share information and create opportunities
  • Maintenance of a client focus with a strong daily sales cadence
  • Day-to-day use of CRM system to record and plan sales activities/conversations
  • Be a positive contributor to the Akabo Media culture

In return we offer excellent career progression in this ever expanding arena, a great company culture and the great earnings potential

To apply email a copy of your CV with a covering letter to